Tuesday, June 05, 2007

How can a writer compete with this?

From a WSOP 2007 press release
LAS VEGAS – June 05, 2007 – Harrah’s License Company, LLC, a subsidiary of Harrah’s Entertainment, Inc. (NYSE:HET), has entered into an multi-year agreement with Kraft Foods Global Inc. (NYSE:KFT) to make Planters nuts an official sponsor of the World Series of Poker and the “official nut” of poker’s biggest event.

“The sponsorship is a great fit given that “the nuts” is a common poker phrase associated with having the best hand in any given situation,” said Stephen Chriss, director consumer promotions, Kraft Foods, Inc.

I just can't keep up with these corporate wordsmiths. These guys are just way too witty.

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2 Comments:

Blogger Bill said...

Major League Baseball was announced as the official sport of the WSOP. This is based on the use of "outs" as lingo for both organizations.

As a result Harrah's will only use official MLB bats during "negotiations".

3:20 PM  
Blogger DMW said...

Hilarious Chilly

11:38 AM  

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